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Website Development and Internet MarketingStart here: salesteam@prospectease.com Prospect Ease, Inc. provides a complete suite of Website Design, Development, and Search Engine Marketing Services to help your business attract and retain qualified prospects. We can help you, your team, or your company with: Search Term Research & TargetingThe bedrock to success with search engines is understanding which search terms to target. Fail in that and your audience may never find you. We can provide you with search term research that is crucial to succeeding with your search engine marketing efforts. Competitive ResearchSearch engines can tell you a lot about your competition, if you know what to look for. We can use search engines to profile your competition, helping you understand what links to gain, ad prices to pay, content to offer and customers to seek. Search Engine Friendly Web DesignWe can build a web site from the ground up that pleases both crawler-based search engines and your visitors. Discover how "search engine friendly" design can tap into free traffic from search engines. Successful Site ArchitectureWe can successfully architect your site for search engines and how specific page elements and design technologies may impact your ability to gain good organic listings. We cover such key points such as directory and file structure, server-side includes (SSIs), 404 error trapping, JavaScript, robots.txt use, and much more. See how changes could be made to your site architecture and design to increase search engine traffic and conversions. Writing For Search EnginesTo please search engines, you need to be using the keywords you want to be found for. However, you also need to write in a way that pleases human visitors. We do both, a winning combination that brings you visitors and converts them into customers. See how your copy can be better crafted to please search engine ranking algorithms as well as human visitors. Converting VisitorsGetting visitors to your web site is only half the battle. To be victorious, you need them to convert into customers by making purchases, signing up for services or fulfilling whatever are your goals. Learn about making this conversion. We can provide general feedback about changing your website to improve visitor conversion. Measuring SuccessHow do you know if you've been successful with search engines? You can check your "rank" at search engines for particular keywords and analyze log files to see the actual terms people used to reach your web site. Link BuildingDiscover how search engines rely on link analysis as an important component for rank web pages. We can increase traffic to your site by building quality links in an appropriate and ethical manner. Reach Out To EuropeSearch engines make it easy for those in Europe to learn about your products and services, assuming you've followed some important search engine marketing tips. We can provide expertise about the importance of page language, country specific web sites and paid campaigns, to succeed with Europe. Start here: salesteam@prospectease.com |
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